Friday, May 9, 2014

Bad Ways to Build Your Platform (Part 2 of 4)

(another post from Twila)

When Cec and I were accepting submissions for our book Heavenly Company: Entertaining Angels Unaware, we received this email.
Dear Mr. Cec Murphey, 
How are you doing lately? Hope that you are well. I am one of those who submitted an article for your book contarcte with Guideposts. 
Please refer us to your family and friends who are business-minded and churches and mission fundraisers. 
We need a favor, can you help us out? My husband and I work with a new company and real close to winning a contest. We need to have 50 people watch a short video and answer five questions. Can you do that for us? 
Here is the website (link included here) 
If you have questions or concerns you can email us on (email address) or call us at (phone number)
By the way, you will also be registered for a Free Cancun Vacation for Two Contest sponsored by the company twice a year. 
We will inform you of the winner as the draw take place.Thank you for your time. 
Deep in my heart, blessings form our home to yours,
(Website of business)
(Phone number)
This type of email is NOT a good way to build your platform. It’s unprofessional. It’s poor etiquette. And it causes the receiver to think snarky thoughts.

What do you think?

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Twila Belk, aka The Gotta Tell Somebody Gal, is a writer and speaker who loves braggin’ on God. She works full time with best-selling author Cecil Murphey and enjoys teaching at writers conferences across the nation. Twila has written or co-written five books and contributed to several others. For more info, visit


  1. Twila: I believe this is pure SPAM.

  2. Yes, it's definitely a "spammy" type message, but she had previously sent us an article to consider for our book project, and she made reference to it in her email. Not a good way to follow up! She overstepped the lines of propriety.


What are your thoughts?