Most of them wrote provocative beginnings, but a few of them did more than grab readers’ attention.
My biggest objection to his lecture was not what he taught, but what he didn’t explain. He implied that if writers had a powerful hook, that gimmick was all it took to get an editor to buy. Even though the lecturer had published four books, he missed the purpose of good beginnings. They are more than just gimmicks to grab attention. I'll tell you more in my next blog.
Clever beginnings aren't enough to sustain an article/chapter.